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The Most Viral Summer Movies of All-Time

By Vadim Newquist Jul 30, 2013

5 of 18

BN.com

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Scare-Meister William Castle is one of cinema's all time great showmen and a pioneer of innovative promotions. In the late 1950's, the film industry had to up their game in order to compete with the burgeoning TV business, and this created all kinds of wacky attempts to get movie goers back into the theaters. Quite the showman, Castle employed actual real life theatrics, including skeletons that would dangle at key moments from the ceiling; vibrating seats; light shocks administered to the seats; and even a "Certificate of Cowardice," given to anyone who could not brave the entire movie!

Tags: harry potter, movies, slideshows, ender's game, viral, posters

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About the Author
Vadim Newquist

Vadim Newquist is a writer, director, actor, animator, fire fighter, stunt driver, martial arts instructor, snake wrangler and time traveling bounty hunter who scales tall buildings with his bare hands and wrestles sharks in his spare time. He can do ten consecutive backflips in one jump, make cars explode with his mind, and can give fifty people a high-five at once without even lifting his hands. He holds multiple PhDs in nuclear physics, osteopathic medicine, behavioral psychology, breakdancing, and chilling out. He currently resides in Gotham City inside his stately mansion with his butler Alfred and his two cats.

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