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Research Methods in Psychology

Interpreting Data

Ethical Considerations

Quick Review

After psychologists develop a theory, form a hypothesis, make observations, and collect data, they end up with a lot of information, usually in the form of numerical data. The term statistics refers to the analysis and interpretation of this numerical data. Psychologists use statistics to organize, summarize, and interpret the information they collect.

Descriptive Statistics

To organize and summarize their data, researchers need numbers to describe what happened. These numbers are called descriptive statistics. Researchers may use histograms or bar graphs to show the way data are distributed. Presenting data this way makes it easy to compare results, see trends in data, and evaluate results quickly.

Example: Suppose a researcher wants to find out how many hours students study for three different courses. Each course has 100 students. The researcher does a survey of ten students in each of the courses. On the survey, he asks the students to write down the number of hours per week they spend studying for that course. The data look like this:

 
Hours of Study per Week
Course A Course B Course C
Student Hours per week Student Hours per week Student Hours per week
Joe 9 Hannah 5 Meena 6
Peter 7 Ben 6 Sonia 6
Zoey 8 Iggy 6 Kim 7
Ana 8 Louis 6 Mike 5
Jose 7 Keesha 7 Jamie 6
Lee 9 Lisa 6 Ilana 6
Joshua 8 Mark 5 Lars 5
Ravi 9 Ahmed 5 Nick 20
Kristen 8 Jenny 6 Liz 5
Loren 1 Erin 6 Kevin 6

To get a better sense of what these data mean, the researcher can plot them on a bar graph. Histograms or bar graphs for the three courses might look like this:

Measuring Central Tendency

Researchers summarize their data by calculating measures of central tendency, such as the mean, the median, and the mode. The most commonly used measure of central tendency is the mean, which is the arithmetic average of the scores. The mean is calculated by adding up all the scores and dividing the sum by the number of scores.

However, the mean is not a good summary method to use when the data include a few extremely high or extremely low scores. A distribution with a few very high scores is called a positively skewed distribution. A distribution with a few very low scores is called a negatively skewed distribution. The mean of a positively skewed distribution will be deceptively high, and the mean of a negatively skewed distribution will be deceptively low. When working with a skewed distribution, the median is a better measure of central tendency. The median is the middle score when all the scores are arranged in order from lowest to highest.

Another measure of central tendency is the mode. The mode is the most frequently occurring score in a distribution.

Measuring Variation

Measures of variation tell researchers how much the scores in a distribution differ. Examples of measures of variation include the range and the standard deviation. The range is the difference between the highest and the lowest scores in the distribution. Researchers calculate the range by subtracting the lowest score from the highest score. The standard deviation provides more information about the amount of variation in scores. It tells a researcher the degree to which scores vary around the mean of the data.

Inferential Statistics

After analyzing statistics, researchers make inferences about how reliable and significant their data are.

Example: The researcher’s survey of the students in three classes showed differences in how long the students studied for each course. The mean number of hours for students in Course A was about eight hours, and for students in Courses B and C, the average was about six hours. Does this mean Course A requires the most hours of study? Were the differences the researcher observed in study time real or just due to chance? In other words, can he generalize from the samples of students he surveyed to the whole population of students? He needs to determine the reliability and significance of his statistics.

If researchers want to generalize confidently from a sample, the sample must fulfill two criteria:

  • It must be large and varied enough to be representative.
  • It must not have much variation in scores.

Researchers can use inferential statistics to figure out the likelihood that an observed difference was just due to chance. If it’s unlikely that the difference was due to chance, then the observed difference could be considered statistically significant. Psychologists usually consider a result to be statistically significant if such a result occurs just by chance 5 or fewer times out of every 100 times a study is done. They call this statistical significance at the p ≤ .05 level (p less than or equal to point oh-five).

However, statistical significance alone does not make a finding important. Statistical significance simply means that a result is probably not due to chance.

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